“My result – the result of Moldova” – a national campaign about people who value the Republic of Moldova during the 34 year period of independence
Today it is launching the campaign “My result – the result of Moldova” – an initiative aimed at the value of the citizens of the Republic of Moldova: those who work, create, inspire and strengthen the sense of ‘home’. On the 34th anniversary of the proclamation of Moldova’s sovereignty, the campaign encourages people to rediscover the pride in the country through the eyes and stories of those who daily embody it, and to look to the future with confidence in a European context.
The “My result – the result of Moldova” campaign is implemented by the Institute for European Policies and Reforms (IPRE) and the EU Information Centre “Europe Café”, with financial support from the Embassy of the Kingdom of the Netherlands in the Republic of Moldova.
The campaign promotes a public-interest message that aims to strengthen an authentic sense of pride in one ‘s country and community among citizens, highlight the contribution of ordinary people to Moldova’s identity and beauty – such as farmers, craftsmen, artists, pupils and entrepreneurs – and connect these real stories with European values: freedom, dignity, solidarity and equal rights for all.
The core element of the campaign is a video spot without narration but with evocative imagery, which captures the faces and gestures of the people of the Republic of Moldova -such as doctors, teachers, vine growers, athletes, pupils, artists, farmers etc.
The video reveals stories of people from different parts of the country about dignity, work, care and hope. It conveys a clear message to all citizens of the Republic of Moldova, both at home and abroad: the true value of Moldova lies in its citizens – those who define it and shape its European path; Moldova belongs to its citizens and the path to the European Union is about equal opportunities, sustainable development and the right to dream and create at home.
All citizens of the Republic of Moldova, both at home and abroad, are encouraged to actively take part in the campaign by sharing the video spot on social media with the hashtag #myresult, along with their own achievements, mentioning the people who inspired and supported them in achieving those results, using the same hashtag.
The campaign “My result – the result of Moldova” is implemented by the Institute for European Policies and Reforms (IPRE) and the EU Information Centre “Europe Café”, with financial support from the Embassy of the Kingdom of the Netherlands in the Republic of Moldova.
